In today’s digital age the creator has less than 3 seconds of time to captivate the audience’s attention on social media . Static pictures no longer exist in digital media. Motion Graphics Is The New Big Head Turner.
It has a stunning blend of graphic design animation and story telling that is revolutionizing how brands engage their audience on the web.
Motion graphics is gradually creating its space everywhere 2025.
From social media to advertisements, product promotion to corporate explainers they have used extensively.
The studies show that visual posts with motion get 2-3 minutes times more views compared to static content , so these in-demand skills are extremely valuable for aspiring designers.
At MAAC Chowringee, Rashbehari & Ultadanga is one of the best animation institutes in Kolkata the comprehensive graphic designing course offers students with knowledge on tools and techniques scroll stopping motion content that brands need.
Whether one is aspiring to work globally or build their own business, mastering motion graphics today opens the door to exciting opportunities.
What Are Motion Graphics?
Motion graphic have transitioned from being a luxury to very much necessity and here is why they are scaling in importance in modern times.
Motion graphic videos are very much likely shared 1200% over static content.
85% of marketers have begun to value motion in digital strategy.
Motion graphic are capable of conveying message in a few seconds
They are prone to boost engagement by 49% and conversion by 80%.
Custom motion graphic magnified brand recall by 37%.
Maac Chowringhee, Rashbehari & Ultadanga the best graphic designing institute in Kolkata trains students to accomplish a lucrative profession.
By 2028 motion design skill will rank in the top 5 most in demand creative skill.
5 Steps To Master Motion Graphic
Master the fine art of creating perfect attention grabbing motion graphic with these steps;
One should begin with basic design fundamentals, color theory, strong composition and typography to create the foundation for developing innovative motion design work.
Learn software – One should look forward to becoming very much efficient in after effects, premiere pro, cinema 4d through MAAC animation graphic design course.
Master animation principles – One should implement concepts like timings easing and emphasis on creating natural and eye pleasing movement.
Integrate storytelling skill – One should create motion content for each platform including youtube bumper instagram reels , tik tok and more that glorify sheer versatility.
One should analyze top performing and assess successful motion campaigns for understanding the elements that help to grab the interest of the audience and draws engagement.
One should focus on optimisation technique – One should deviate to create motion graphics that appear stunning even with file size limitations.
Why Motion Graphics Matter In 2025?
Motion graphic have transformed from a creative luxury to a marketing necessity.
Here Are Some Of The Important Reasons That Why They Are More Prevalent Nowadays –
1. Motion graphic videos are shared more than 1200% than static content.
85% of marketers now value motion in digital strategy.
Motion graphics convey complex messages as low as 6-15%.
They boost engagement by 49%and conversion up 80%.
Custom motion graphics enhance brand recall by 37%.
The top graphic design institute in Kolkata trains students for a lucrative profession.
2. Ads are more effective when the audience stops scrolling long enough to go through them.
So captivating ads that will attract potential customers just can’t resist looking at it.
One suggests vivid colors or interesting visuals and showing attractive story telling elements to stand out.
The elements that captivates the prospective customers are the brand and one’s personality.
But motion graphic may really ramp up the interest of the visual that is generated by creating movement and life to catch the audience’s attention and thus keep them watching.
Motion graphics for tutorials and explainer video.
Nowadays people are very much busy and they never always have much time to read.
So if one has a product that requires a little learning one should set up the customers with an engaging tutorial and explainer video with some very much eyecatching motion graphics.
Motion graphics need to highlight the steps they need, a step to step guide, draw attention to special or important instructions showcased before and after or an animated character to help to give a narrative into the explanation.
3. Announcement and greetings – Every simple posts like holiday greetings, brand updates and product announcements may be added with a pinch of motion graphics.
Animated text moving background and animated icons or other visuals will grab the viewers attention and make them highly impressive.
4. Promo videos – A good promo video is a good way to spread brand awareness and reach these potential customers who may have heard of the greatness .
One should start the promo with a good hook and take great advantage of some sweet motion graphics to highlight the best selling points and differentiators, tell the brand story and thus incorporate a CTA button and thus label the product.
5. Animation brand value with motion graphics – Every one loves an interesting story.
One should keep in mind animating sequences of the logo symbols or elements that go with the brand in order to create a narrative.
Whether one is using a slideshow video with voiceover employee interview motion graphics may polish the content set and thus set the brand apart.
Effective brand promos may help one to build an emotional connection with the audience and it may be really shared on social media.
The various sorts of motion graphics that are generally used are animated Gifs, animated text, logo animation, stop motion cinemagraphs, particle effects, data visualization.
Maac Chowringee, Rashbehari & Ultadanga provides professional motion graphic training with professional grade software and hardware.
The graphic design course provides professional motion graphic training with professional grade software and hardware.
The graphic design course fee is competitive for aspiring learners .
Students learn from industry experts with field experience and get access to the motion design job with a high performance work station.
Maac Chowringee, Rashbehari & Ultadanga offers placement assistance where trained diploma students and certificate holders get placement assistance in well known companies.
The graphic designing course helps students to gain technical expertise, creative direction and industry contact that one needs to exist in this industry.
So youths hurry up if you want to become a motion graphic designer give us a missed call our counsellor will get back to you or just walk in to our centre.
Join MAAC Kolkata & Make An Awesome Career.
Ph. No. – 8981005311 MAAC CHOWRINGHEE
Ph. No. – 8981006211 MAAC RASHBEHARI
Ph. No. – 8981009211 MAAC ULTADANGA
